When Twitter experiences an outage the "Fail Whale" error message will be displayed. The image was created by Yiying Lu. Recently Singapore "Go Green With SMRT" created an ad campaign and the design is without a doubt a rip off of Twitter Fail Whale.
From this incident, I think many company including SMRT does not have any ideas that sometimes the design agency is doing unethical design that is plagiarism. Company should be more alert.
Twitter Fail Whale
SMRT Campaign
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